http://www.2shared.com/file/8099224/5ec02e4e/Audience_Focus_Group_Questionnaire.html
I gave out a number of my questionnaires to friends of my own age, and asked some students at my school to also fill out some results. I ensured that all people taking the questionnaire were of school age (15 to 18) and made note of the results.
Questions:
1. How many magazines do you read each month?
(a) Very Rarely (b) Once a month
(c) Twice a month (d) Three times per month +
2. If you read entertainment magazines, which type do you read most?
(a) Fashion/Celebrity (b) Music
(c) Sports (d) Other:
3. Do you regularly read a student/school magazine?
(a) Yes (b) No
4. If you are a student, which type of organisation do you attend?
(a) Non-student (b) School Sixth Form
(c) College (d) Other:
5. What information would you ideally like to see in a school magazine?
(a) Clubs (b) Educational
(c) Events/Achievements (d) School Trips/Holidays
6. What are your main interests?
(a) Studying (b) Sport
(c) TV/Film/Gaming/Music (d) Fashion
7. What is your favourite subject at College/Sixth Form?
…………………………………………………………………………………………
8. What is the most important aspect of life at sixth form/college?
(a) Education (b) Social Aspects
(c) Teacher/Pupil Relationship (d) University/ Careers Advice
9. Which do you prefer? Please state in order of preference.
(a) Lengthy articles (b) Short articles
(c) Diagrams (e.g. graphs and tables) (d) Pictures
…………………………………………………………………………………………..
10. Please state anything you dislike about schools magazines you have previously read:
……………………………………………………………………………………….…
………………………………………………………………………………………….
I also designed my own interactive Questionnaire Online
I designed this questionnaire online:
http://spreadsheets.google.com/viewform?formkey=dEVhUG1OVlNpckczeTFpSnAxWGxTY0E6MA
I have posted the link on facebook and displayed the link in my MSN messenger profile, in order to advertise the questionnaire where the majority of my target audience spend a lot of their free time. The questionnaire automatically sends me an e-mail, in the form of a spreadsheet, detailing which answers were chosen by each user.
Results: (some circled more than one option)
How many magazines do you read each month?
Very Rarely-2 Once a month-7 Twice a month-1 Three times a month-5
If you read entertainment magazines, which type do you read most?
Fashion/Celebrity-5 Music-4 Sports-4 Gaming-1 Army-1
Do you regularly read a school magazine?
Yes-1 No- 14
If you are a student, which type of organisation do you attend?
Non Student-0 School Sixth Form-11 College- 4 University-0
What information would you ideally like to see in a school magazine?
Clubs- 4 Educational-0 Events/Achievements- 10 School Trips/Holidays-3
What are your main interests?
Studying-4 Sport-2 TV/Film/Gaming/Music-5 Fashion-3 Army-1 Socialising-1
What is your favourite subject?
RS-1 Art Design-2 Psychology-1 History-1 Media-1 Music-2 Biology-2 Government and Politics-2 PE-1 Business Studies-1 Maths-1 Geography-1
What is the most important aspect of life at College/Sixth Form?
Education-8 Social Aspects-6 Teacher/Pupil Relationships-3
University/Careers Advice-0
Which do you prefer?
Lengthy Articles-2 Short Articles-4 Diagrams-3 Pictures-6
Things people do not like about school magazines:
- Adverts
- Boring articles
- Too Short
- Too much information about teachers
- Boring
- Colourless, boring, unprofessional, too repetitive
- Unprofessional
- Bad presentation/Outdated/Not Modern
- Dull/Boring
- Too educational
- Needs more information revolving students
- Uninteresting/Little relevant information
- Boring Repetitive-only talk about the school itself
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